Money Making Online

In the last post about Adsense, we had talked about a method to identify the high paying keywords to use them in our contents and attract the Adsense ads related with those keywords.

Today we emphasize two positions that are very important for putting the keywords in order to achieve that: The titles of the pages and the URLs.

Even in the world of search engine optimization (SEO) is known that by putting the keywords in those places is key in order to get good rankings (besides the links). Also, Google Adsense gives an important weight to the words in the URLs and the highlighted texts in the content that usually are titles.

In the case of the blogs, when the platforms like Blogger or WordPress are used, whenever we create a new post, the system also create a special page for that post known as permalink. That is to say, each post have its permanent page although in the homepage are always placed the last posts in chronological order. That allows that each article can be linked individually even if it has disappeared from homepage.

For the above-mentioned, when we write a blog with these platforms, it is not necessary to worry about the URL because the system try to create an URL by using the same words in the title of the post, automatically (some characters and the blank spaces are replaced by an appropriate character for an URL).

I have experienced with this in order to see how important is the URL and the title for Google Adsense and I can say that if we want to attract ads about a specific topic, the most effective thing is to make the URLs with the appropriate words. In other cases, Google Adsense takes several hours to react , but when we have the right URLs, the effect is almost immediate and we can see the relevant ads without delays.

On the other hand, we must not forget that the content in our sites and blogs are mainly for the people and not for the robots of the search engines or programs like Google Adsense.

That is to say: putting the titles without sense by using keywords is not a good thing. For instance, by avoiding prepositions in our language that make clearer the ideas in a title. We have not said we should use only keywords. We have said we should use them, but the reading always must make sense.

Another error is to fill the titles or URLs by using a lot of keywords (keywords stuffing) because in that case we will be confusing people, our site could be penalized in the search engines and our rankings will be devastated with the consequent income losses from Google Adsense that is not what we sought.

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Internet Making Money

Nowadays, I have to conclude that the two most relevant money makers tools for bloggers are: Google Adsense and Chitika. And the last one is really awesome. Is the most easy way to convert your site into an efficient store by selling things related to your content.

In short, it is like Google Adsense* but focused to products (items) with pictures, details about each item and good descriptions.

They have several options for publishers:

- With Chitika eMiniMalls you show relevant products in your page. (see the image).

- With Chitika Related Products Unit (RPU) you can show text links (non-intrusive ads) about related products and you get money per click.

- With ShopLincs you can launch your own e-commerce site in 5 minutes.

- With ShopCloud you can display a tags cloud but it is not tagging your content but Chitika Products.

Although this is a great resource, you need a decent traffic to get results (similar with Adsense). If your blog is new, don’t expect great revenues.

(*) You can use Chitika ads with Adsense in the same page ONLY if Chitika is not used in a contextual mode (For instance: eMinimalss could be contextual but it is in a non-contextual configuration by default).

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Making Money ideas

I am a fun of Text Link Ads because they allow us to buy or sell text links in a easy way, but I really think that their commissions for selling links with this platform are really high (50%). Luckily, the WordPress bloggers have another option now to sell links without to pay any commissions: WP Text Ads.

Basically, that is a plugin (PHP) for WordPress (our BlogSpot blogs are excluded) where the bloggers can customize your ads in your Home page, individual posts or all pages. You must not pay any commission (all the money is for you). However, although you can use the WP Text Ads Free Edition that is limited to displaying 2 home page ads, 2 blog-wide ads and 2 per-post ads, you can buy a license key for your blog (US $127). The paid version have not limits. But this is a “one-time fee” and since that moment you don’t need to pay any commission. Also, your purchase is backed by an unconditional 180 days money back guarantee.

Advertisers will pay you through PayPal or your preferred method. Ok, this is a new option to sell text links. You can take a look and test the Free Edition (we will do it on some blogs). More info: http://www.wptextads.com/

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Making Money Ideas

Based on Kiyosaki’s work

I am 31 years old and I work from home as web developer and SEO for a company in other country. I really like this kind of work because I love work from the comfort of my house.

Although I don’t need to go to an office, I am an employee yet, because I work for other people and they pay for my time mainly. I have to be available in a daily schedule by Yahoo Messenger for conference or questions about my work and I receive a salary like every employee.

Three months ago, my boss wanted to open an office in my country and he wants all the programmers work from there. All the bad memories in the old days when I worked in several offices came to my mind: waking up very early in the morning, having breakfast really quickly, going out for driving or taking a bus / taxi and fighting with the egos of the co-workers although many co-workers were really nice and easygoing. Besides that, in that time, I was buying expensive clothes, paying for lunch in restaurants and wasting money and time (2 hours daily!) in a car or bus for transportation.

I could not believe this. That would be a setback for me. So, that decision made me feel as if I would need to take the following step: become a business owner.

I told my thoughts to my boss and we reach an agreement. In the next days I will start to work with the company as an adviser in SEO and web-development (from my home) but I will be my own boss. However, my objective is be a business owner, not a self-employed. I have a business plan and I will work in that, gradually. And yes, I will have an office but it will be my own office for my business.

But, believe me, the new office of the company was not the primary reason for my decision. I am decided to be a business owner because I need to be in the right side of the cashflow quadrant. I need to control my destiny. My whole destiny must not be in the hands of a third party : my boss or my company or my government. It is very risky!

Just look around, a lot of poor and mid-class people continue running in the rat race, by working and working really hard in order to put food in the table, pay bills and save some money for the University of the kids. And we are not mentioning when they are fired and their lives are destroyed by an insensible company or boss. Even if they can conserve the job, a lot of employees hate their jobs and hate their boss but they fear to lose the position due to the money necessity. Also, when they receive the salary, they can see how it is reduced by the taxes (social security, government, 401(k) plan for retirement) and nowadays nobody can guarantee 100% the money of pension and medical security will be there when they age (politicians and leaders are very worried about the social security for a lot of old people coming of the baby-boomer generation in the next years and the retirement funds are fluctuating with the financial market in most cases).

I think the life is for living, not for working. Although I can need to work to live in this moment, I should not live to work. Believe me, I am not a lazy person. I work 8 hours a day in my job and after that I work 4 hours in the nights in my own stuffs, then this is not about laziness. This is about the future and the destiny.

I have decided to leave the rat race. I know many failures are waiting for me…. but I know the success is hidden between the failures. I don’t want to be an employee anymore in my life. I hope God provide me with courage and wisdom. Also, I know that if I continue in my job by being an employee, I never will become rich but probably my boss will become.

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Robert Kiyosaki

Although the visits to your website are maybe the most important thing in what refers to generate revenues with Google Adsense, the optimum results are not always obtained in a site with high traffic due to restrictions of the contents.

What does that mean? It means that, in addition to a great traffic, it is important to have appropriate contents if you have a great interest on making money with Adsense.

Let us remember how Adsense works: The system bring ads according to the contents in a specific page (contextual advertisement) and it is supposed that, in this way, some relevant ads related to the topic of interest (the topic of the page) will be showed to the visitors. It is like to put sections to complement what we write in the website.

Also, let’s remember where these ads come from: Google have an advertisement system called Google Adwords where the advertisers pay every time that somebody click on theirs ads. However, this amount of money depends of the competition in the specific topic where the advertiser wants to advertise and also depends of the maximum amount that he can pay. If the advertiser pays more money, probably the ad be showed in a good position. However, if the topic don’t have many advertisers competing for this, the advertiser can pay a little and anyway his ad will be showed in a good position.

Those ads are showed every time that we look for something in Google by positioning them in the top of the search results and the right rail. These ads are labeled as “Sponsored Links”. But, also the ads can be showed in the webpages with Google Adsense ads. In the last case, a portion of the advertiser payment will be paid to the owner of the Adsense account who put the ads in his website.

Therefore, the amount paid to us depends, among other factors, of the amount that the advertiser is paying. And from this we can conclude that we need to have in our website some ads about topics with many advertisers competing for that, because in this way it is more probable that the advertiser must pay more money and we can make more money per click in our Adsense ads.

But, how do we attract ads with a great level of competition in order to receive more money? Although we can not control the Adsense program directly, we can control the contents in our websites. Therefore, our contents must be focused on keywords that can attract the high paying ads. For instance, if we have a blog, the title of the blog, the titles of the posts and the body of the posts should use these keywords and also the main topic of each page must be related to these high paying keywords.

That does not mean that we must change our writing style or the main topic in our blog, but it is always necessary to keep in mind that you will not earn the same money by writing a personal blog where you narrate your life than having a blog or website related to technology that will bring ads with a lot of competition (high paying). It is up to you and your priorities. The certain thing is that if you want to optimize your Adsense revenue, then you also must optimize your content in order to attract the right ads. However, maybe the main topic of your website is actually very competitive in what refers to the online advertisers (Adwords) and the optimization for Adsense can be done in a easy way.

In this point we can wonder how we can know the keywords that must be kept in mind when our content is put in the website. Although it is possible to find many online resources that talk about lists of high paying keywords, we recommend the most direct method and from the principal source: The Google Keyword Tool.

Go to: https://adwords.google.com/select/KeywordToolExternal and please (don’t forget!) put the language of your website and country (you can put “All countries and Territories” if your target is global). Then, select the tab “Site-Related Keywords”. There you can write your webpage URL to find keywords related to the content on the pages. Check the box “Include other pages on my site linked from this URL” in order to include the whole site. After that, Choose “Keywords Search Volume” as data to display and finally click on “Get Keywords”.

The keywords related to your site (grouped by similarity) will be listed after a few seconds. Then you must click on the column “Advertiser Competition”, and each group will be sorted in a descendent list (more to less). Graphically, a horizontal bar will be showed for each keyword in order to know the approximated competition level. Therefore, if the whole bar is colored or almost the whole bar is colored, we can consider those as high paying keywords. You must focus your contents in those keywords mainly but you must not neglect to the parameter labeled as “Search Volume for last month”. It is showed, too. This is because the keywords must have a high level of competition but also they must be queried by the people in the search engines to generate traffic to your site. It is very important to maintain a balance between the search engine optimization and the optimization for Adsense. That could be a difficult task. Luckily, almost all the competitive keywords have a good Search volume. Good Luck!

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Internet Making Money