Money Making Online

In the last post about Adsense, we had talked about a method to identify the high paying keywords to use them in our contents and attract the Adsense ads related with those keywords.

Today we emphasize two positions that are very important for putting the keywords in order to achieve that: The titles of the pages and the URLs.

Even in the world of search engine optimization (SEO) is known that by putting the keywords in those places is key in order to get good rankings (besides the links). Also, Google Adsense gives an important weight to the words in the URLs and the highlighted texts in the content that usually are titles.

In the case of the blogs, when the platforms like Blogger or WordPress are used, whenever we create a new post, the system also create a special page for that post known as permalink. That is to say, each post have its permanent page although in the homepage are always placed the last posts in chronological order. That allows that each article can be linked individually even if it has disappeared from homepage.

For the above-mentioned, when we write a blog with these platforms, it is not necessary to worry about the URL because the system try to create an URL by using the same words in the title of the post, automatically (some characters and the blank spaces are replaced by an appropriate character for an URL).

I have experienced with this in order to see how important is the URL and the title for Google Adsense and I can say that if we want to attract ads about a specific topic, the most effective thing is to make the URLs with the appropriate words. In other cases, Google Adsense takes several hours to react , but when we have the right URLs, the effect is almost immediate and we can see the relevant ads without delays.

On the other hand, we must not forget that the content in our sites and blogs are mainly for the people and not for the robots of the search engines or programs like Google Adsense.

That is to say: putting the titles without sense by using keywords is not a good thing. For instance, by avoiding prepositions in our language that make clearer the ideas in a title. We have not said we should use only keywords. We have said we should use them, but the reading always must make sense.

Another error is to fill the titles or URLs by using a lot of keywords (keywords stuffing) because in that case we will be confusing people, our site could be penalized in the search engines and our rankings will be devastated with the consequent income losses from Google Adsense that is not what we sought.

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Internet Making Money

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