Google, whose revenues comes from the advertising market (with some additional sources like Google Apps for companies), is starting a new advertising online field: ads on RSS feeds. These feeds are “.xml” files which stay up-to-date with the latest posts published in blogs or web pages. The visitors can subscribe themselves by using specific programs or some functions in the new browsers, which include feed readers.
Google looks for all the possible ways to insert ads, including radio, YouTube videos and, of course, the ads on Internet. Up to now, the RSS feeds were almost ignored by advertisers, but they always have a great potential.
Feedburner is a RSS feed management provider that was bought by Google, one year ago (approximately). It provides feed promotion and optimization tools that can be used by webmasters and podcasters. The new type of advertising will be managed by AdSense and AdWords, which are services for webmasters, publishers and advertisers.
Bloggers can take advantage of this by using FeedBurner, which from now on will have a look and feel more like other Google services.
Feedburner announcement
The Affiliate Summit Las Vegas was an interesting event. The video below was published by the organizers and you can see a long Q&A session where John Chow, Zac Johnson, Amit Mehta and Kris Jones talk about how to promote affiliate deals, but mainly, about the PPC field.
Darren Rowse and Chris Garrett are just releasing a book about their secrets to make a six-figure income and be a full-time blogger. The book was published today and it can be bought online through Amazon.com or Barnes and Noble.
Darren Rowse is the most famous blogger who writes about making money by blogging. His blog (Problogger) is a frequent source of ideas and ways to improve a blog. No doubt he is an authority in this field and he knows the topic well.
On the other hand, Chris Garrett is a well-known Internet Marketer, writer, consultant and blogger (chrisg.com). The association has produced this book for those who want to make a living by blogging, or just to generate additional income by writing about specific topics. They give us their proven methods to make money online.
The book covers topics like How Bloggers Make Money, Direct Income Earning vs. Indirect Income Earning methods, Why Niches are Important, 20 Ingredients for a successful blog post, Optimizing advertising, Which advertising platforms work best, expert analysis of Technocrat’s Top Blogs and more.
Traditional media is not the best option to be updated about how to make money on the Internet. It is not usual to hear some news about it or maybe we hear some news but probably old news for bloggers. Anyway, later is better than never. This video is an Associated Press report about making money by writing online.
Matt Jones from Blogging Fingers has released a free e-book called Blog Monetization Strategies: Make More Money From Your Blog Without Increasing Traffic. It is a short e-book of 16 pages which I have read and I have to say it is a good starting point if you are thinking about making money with your blog or starting a blog to make money. The e-book is centered on these sections:
- Monetization Strategies: Basically, there are two types of blogs. Some blogs are Flagship blogs, which are blogs with loyal readers and high traffic because it has a broader topic. Other blogs are niche blogs where the visitors find the site via a search engine and will leave once they have found the answer to what they want. Depending on your blog type and your visitors, you should apply a different strategy.
- Core Blog Monetization Lessons: If you want to make money from blogging, there are two concepts you need to apply in order to achieve a good monetizacion: diversification and experimentation. Don’t put all your eggs into one basket (like Google Adsense); you need several revenue streams. And you need make a lot of testing to find the best performance of your income streams. Matt also talk about Pre-sell pages and Resource Pages.
- When To Monetize: It is a question without a simple answer. Starting to monetize now or later, have both advantages and disadvantages. However, if your blog is definitely a blog niche, then “there is very little to lose from monetizing it straight away because it does not ‘stunt’ the growth because you are not trying to keep readers on the blog”. The advantages and disadvantages are listed for Flagship Blogs.
If you want a free copy of this e-book, please visit Blogging Fingers and enter your email in the right sidebar under the the section entitled “FREE Blog Monetizaion Strategies e-book!”.
